Benefit of Customizing Airline Boarding Pass

An airline boarding pass is more than just a pass for a passenger. Often, a boarding pass is associated with exploration and adventure. Most people save up money and annual leave and look forward to escaping reality by going to far away or exotic places for a holiday. When that happens, they’re not so calculative about prices and would often spend a bit more to truly enjoy the special occasion. It may explain how souvenir shops selling fridge magnets at tourist spots can survive. It is not the magnet itself that your passengers are looking for, but a reminder of an escape from their daily life once they are back to their everyday routine. A token to remind them of their trip. A collection. This is something airlines can take advantage of to retain customer loyalty and remind their passengers of their brand.

Why Customize Boarding Pass?

By capitalizing on people’s desire to collect tokens to remember their holidays, airlines can create a lasting connection with passengers, strengthen their brand memorability, and stand out in a crowded market. 

Personal Connection: Customizing a boarding pass to include messages can allow airlines to build a connection with their passengers. By incorporating unique designs, personalized messages, with destination-specific artwork, airlines can make passengers feel special and valued. This personal touch can nurture customer loyalty and give a lasting impression. This can increase the likelihood of repeat business.

Branding Opportunity: Another way to see a customized boarding pass is as a portable signboard. It provides valuable media for branding. Companies can showcase their logo, tagline, and overall brand identity on the boarding pass, ensuring that their image is at the front throughout the travel experience. This exposure is not only limited to the recipient of the boarding pass but also extends to airport staff. This will amplify the brand’s visibility.

Collectible Tokens: People love to collect tokens from their travels. Customized boarding passes present an excellent opportunity for travellers to add a unique item to their collection. By designing pleasing and memorable passes, airlines can tap into the emotional aspect of travel and provide customers with a physical token that evokes fond memories of their journey.

Earned Exposure: Travelers are eager to share their experiences on social media platforms. An appealing boarding pass will likely be featured in social media. This is another way for airlines to earn attention and free publicity for the brand. This organic exposure can significantly enhance brand awareness and attract new customers who are drawn to the attraction of a personalized travel experience.

Differentiation: With the airline industry becoming increasingly competitive, airlines are constantly seeking ways to differentiate themselves from the rest. Customized boarding passes offer a unique opportunity to stand out and create a memorable impression in the minds of travellers. By creating unique designs, airlines can differentiate themselves apart and elevate the overall travel experience for their passengers.

Vibrant Design – Up to 9 Colours

Our printing technology and expertise allow for the customization of up to 9 colours, resulting in a vibrant, semi-glossy finish that enhances the visual appeal of the boarding passes.

Vibrant Color Palette

With the ability to customize boarding passes with up to 9 colours, we empower our clients to incorporate their brand identity, messaging, destination, or artistic designs with a rich and diverse colour palette. 

Semi-Glossy Finish

The semi-glossy finish adds a touch of sophistication to the customized boarding passes. This finish not only enhances the vibrancy of the colours but also provides a subtle glossiness that richly enhances the design. It creates a perfect addition as a collectibles for your passengers.

Visit Our Product Page

We manufacture and export boarding passes to major leading airlines globally. Our boarding passes are also customizable to meet your branding objectives. For more information, please visit our product page, or click here.

Contact Us

If you have any enquiry, contact us.